Got great news today that the FedEx Newsroom won two more awards–this time from W3. The Newsroom took Gold in the News and Public Relations categories.
The Newsroom continues to do what it was built for–to tell the FedEx story in a more impactful way. We’re using video, photos, meta-tagging and ratings for most all content. We’ve never claimed that this is a Web2.0 newfangled site, instead just a site that’s geared to effectively report FedEx news and equipped with the tools to help distribute the content. It’s truly a 24/7/365 reputation engine and we’re happy to get some accolades for a solid team effort.
Special thanks for friends at Ketchum–Chad Latz, Rachel Janner and John Reynolds, and of course Marie Wiltz for helping to organize the chaos.
We still have an outstanding award submission in Europe for the UK FedEx Newsroom, so everyone keep their fingers crossed.
About the W3 Awards
The W³ Awards honors creative excellence on the web, and recognizes the creative and marketing professionals behind award winning sites, videos and marketing programs. Simply put, the W³ is the first major web competition to be accessible to the biggest agencies, the smallest firms, and everyone in between. Small firms are as likely to win as Fortune 500 companies and international agencies.
The W³ is sanctioned and judged by the International Academy of the Visual Arts, an invitation-only body consisting of top-tier professionals from a “Who’s Who” of acclaimed media, interactive, advertising, and marketing firms. IAVA members include executives from organizations such as Conde Nast, Coach, Disney, The Ellen Degeneres Show, Estee Lauder, Fry Hammond Barr, HBO, Monster.com, MTV, Polo Ralph Lauren, Sotheby’s Institute of Art, Victoria Secret, Wired, Yahoo! and many others.
Where is the link to the competition? Shows bad link.
Here’s the link. Don’t know why it’s broken in the post: http://www.w3award.com/webapp/winners/show/gold/3/K