If you know me, you know I talk…a lot. You know I like to talk a lot about social media, too. Recently, I’ve been having some amazing conversations with the social community about a variety of topics.
First, the mommy bloggers. We invited two of Tennessee’s most awesome mom’s to Memphis before Mother’s Day to see how FedEx delivers and connects families. They rock. It was my first offical blogger relations gig and they made it super fun. Check them out at: BlondeMomBlog and Milk Breath and Margaritas.
Second, I invited bloggers and social media intellectuals to join the FedEx volunteer team in Boston for the Scooper Bowl. An amazing all-you-can-eat ice cream social that benefits the Dana Farber Cancer Institute and the Jimmy Fund. Bostonian and mega-brain Rachel Happe and MomCentral came out and we had great conversations and built some relationships that will continue to grow.
And recently, I’ve been engaged in conversation about an important issue effecting my employer, FedEx. I’m sure you’ve seen www.brownbailout.com. I’ve been talking to folks on Twitter and blog posts about the company’s stance on the issue.
What’s cool about all of these conversations is I’m starting to talk to people outside my norm, my comfort zone. I’m a tech PR guy at heart. Speeds and feeds, spec sheets and SLAs were my game for 7 years. Now the dialogue I’m engaged in is allowing me to meet new people. Have new conversations. And, I’m talking about my company in a non-talking point, non-key messages kind of way.
Kind of cool that this is what social media is all about. Being social. Finding dialogue. Engaging in discussion.
