about mattceni

Matt Ceniceros has extensive experience in executing reputation management programs through the use of media relations and social and digital media.  Matt has worked in agency and corporate environments.

Most recently, he served as director of Media Relations at Applied Materials. Prior to his time at Applied, Matt was global communications manager of media relations at FedEx and lead strategic communications projects to raise awareness and visibility of the FedEx brand around the world through traditional and non-traditional media outreach. In addition, he developed the strategic direction for FedEx Marketplace interactive channels and blogger relations strategy. The interactive channels Matt managed while at FedEx won numerous industry and marketing awards and garnered other industry recognition.

Matt has also worked for GCI Group, a global public relations agency, serving consumer, corporate and technology clients including Dell Inc., Whole Foods, Shell Consumer and a number of established and start-up enterprise software companies.

Matt is a graduate of Texas State University, with a bachelor’s of arts degree in Communication Studies – Organizational Communications. While in college Matt was president of the Public Relations Student Society of America (PRSSA), and a leader in the Greek and student organization communities and worked as a student representative for Apple Computer.

“mattceni” is my stamp on the internet.  You can find me on the following networks discussing public relations, reputation management, social media and the randomness that makes the internet random.




*As a disclaimer, all communication by me on all online communities and forums represent my thoughts and my thoughts alone and do not reflect the opinion/position of the company. I will never divulge any proprietary information about the company or engage in industry discussion or speculation that is not appropriate.

6 responses to “about mattceni

  1. Wayne Rugenstein

    Hey Matt, are you still a Mac user at home? I know FedEx isn’t big on them, but I have about 12.. hehe

    Wayne (roogie)

  2. mattceni

    I’m still a MacAddict. I use a MacMini at home, multiple iPods and an AppleII is my fish tank!

  3. hey matt…just came across your bio…i challenge you to a racquetball duel soon, although i havent played in a long while. ole miss vs that school in san marcos. i too won the intramurals in college (only once). hope to catch up soon. gwin@emergemephis.org in case i dont check this in a while..

  4. Hey Matt – cool site. My dad brought home our first Mac too, but (dating myself here) it was a Mac Plus. No hard drive – only small disks with about 100 kb of space. Unbelievable to think of this now!

  5. Hey Matt!! Thanks again for the twitter “check-up” earlier. It makes me feel like your company really cares!! (I’ve never had any reason to think they don’t.)

    I feel ya about the the “displaced texan” thing! I’m from Bryan and Corpus….now living in DC. Talked about displaced!!!

    Anyways, thanks again!

  6. Ginger

    Hi, I remember when my kids first started walking, good luck!!! Your little one will be all over the place.

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