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	<title>the displaced texan</title>
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	<description>thoughts from abroad...</description>
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		<title>the displaced texan</title>
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		<title>Places I&#8217;ve Been and Seen</title>
		<link>http://mattceni.com/2010/07/26/places-ive-been-and-seen/</link>
		<comments>http://mattceni.com/2010/07/26/places-ive-been-and-seen/#comments</comments>
		<pubDate>Mon, 26 Jul 2010 20:16:45 +0000</pubDate>
		<dc:creator>mattceni</dc:creator>
				<category><![CDATA[Random]]></category>

		<guid isPermaLink="false">http://mattceni.com/?p=775</guid>
		<description><![CDATA[I&#8217;ve seen the mighty Mississippi River, the concrete majesty of New York, the bog&#8217;s in New England, the Great Lakes, the scenic Highway 1 and historic red woods of California, but nothing holds the simplistic beauty, comfortableness of home and sparks the imagination like the Texas Hill Country&#8230; Filed under: Random<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=mattceni.com&blog=3930346&post=775&subd=mattceni&ref=&feed=1" />]]></description>
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		<title>The Orginial Social Network for Business &#8211; A Mentor</title>
		<link>http://mattceni.com/2010/04/08/the-orginial-social-network-for-business-a-mentor/</link>
		<comments>http://mattceni.com/2010/04/08/the-orginial-social-network-for-business-a-mentor/#comments</comments>
		<pubDate>Thu, 08 Apr 2010 06:10:02 +0000</pubDate>
		<dc:creator>mattceni</dc:creator>
				<category><![CDATA[public relations]]></category>
		<category><![CDATA[mentor]]></category>
		<category><![CDATA[mentoring]]></category>

		<guid isPermaLink="false">http://mattceni.com/?p=768</guid>
		<description><![CDATA[Last night I had a pretty special dinner with a pretty special person out here in California.  This person isn&#8217;t just an acquaintance or a friend or a past colleague.  This is a person I hadn&#8217;t talked to in over two years.  But it&#8217;s someone I&#8217;ve known for 1o. I met her in 2000 at [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=mattceni.com&blog=3930346&post=768&subd=mattceni&ref=&feed=1" />]]></description>
		<wfw:commentRss>http://mattceni.com/2010/04/08/the-orginial-social-network-for-business-a-mentor/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
	
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			<media:title type="html">mattceni</media:title>
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		<title>A Cool List to Make</title>
		<link>http://mattceni.com/2010/04/06/a-cool-list-to-make/</link>
		<comments>http://mattceni.com/2010/04/06/a-cool-list-to-make/#comments</comments>
		<pubDate>Tue, 06 Apr 2010 18:21:14 +0000</pubDate>
		<dc:creator>mattceni</dc:creator>
				<category><![CDATA[public relations]]></category>
		<category><![CDATA[social media]]></category>

		<guid isPermaLink="false">http://mattceni.com/?p=764</guid>
		<description><![CDATA[Jeremiah Owyang (@jowyang) publishes a list of people who are on the move in the social media world.  It took me long enough to realize I was on his most recent list.  Very cool. Matt Ceniceros joins Applied Materials as Director, Global Media Relations. He’ll develop and execute traditional and social media strategy across the [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=mattceni.com&blog=3930346&post=764&subd=mattceni&ref=&feed=1" />]]></description>
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		<slash:comments>0</slash:comments>
	
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		<title>What I&#8217;ve Learned: Memphis</title>
		<link>http://mattceni.com/2010/04/05/what-ive-learned-memphis/</link>
		<comments>http://mattceni.com/2010/04/05/what-ive-learned-memphis/#comments</comments>
		<pubDate>Mon, 05 Apr 2010 17:20:56 +0000</pubDate>
		<dc:creator>mattceni</dc:creator>
				<category><![CDATA[Random]]></category>

		<guid isPermaLink="false">http://mattceni.com/?p=755</guid>
		<description><![CDATA[I&#8217;m huge fan of the Esquire &#8220;What I&#8217;ve Learned&#8221; series, so as I board an empty United flight on Easter Sunday, I thought it would be fitting to explain what I learned from my years in the Bluff City. The Mississippi River looks peaceful from one of the many rooftops of downtown, when in fact, [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=mattceni.com&blog=3930346&post=755&subd=mattceni&ref=&feed=1" />]]></description>
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		<slash:comments>0</slash:comments>
	
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			<media:title type="html">mattceni</media:title>
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		<title>It’s The End of SXSW As We Know It…And I Feel Fine</title>
		<link>http://mattceni.com/2010/03/21/it%e2%80%99s-the-end-of-sxsw-as-we-know-it%e2%80%a6and-i-feel-fine/</link>
		<comments>http://mattceni.com/2010/03/21/it%e2%80%99s-the-end-of-sxsw-as-we-know-it%e2%80%a6and-i-feel-fine/#comments</comments>
		<pubDate>Sun, 21 Mar 2010 13:05:10 +0000</pubDate>
		<dc:creator>mattceni</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://mattceni.com/?p=753</guid>
		<description><![CDATA[Last week I attended the SXSW interactive (#sxswi) festival in beautiful Austin, TEXAS.  I’ve been trying to write this blog post for some time, but couldn’t find the right train of thought to express my viewpoint.  Then last night over Twitter I saw a conversation between David Armano and Virginia Suliman and she suggested he [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=mattceni.com&blog=3930346&post=753&subd=mattceni&ref=&feed=1" />]]></description>
		<wfw:commentRss>http://mattceni.com/2010/03/21/it%e2%80%99s-the-end-of-sxsw-as-we-know-it%e2%80%a6and-i-feel-fine/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
	
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			<media:title type="html">mattceni</media:title>
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		<title>I Walked in Memphis</title>
		<link>http://mattceni.com/2010/03/05/i-walked-in-memphis/</link>
		<comments>http://mattceni.com/2010/03/05/i-walked-in-memphis/#comments</comments>
		<pubDate>Sat, 06 Mar 2010 02:39:46 +0000</pubDate>
		<dc:creator>mattceni</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[goodbye]]></category>

		<guid isPermaLink="false">http://mattceni.com/?p=745</guid>
		<description><![CDATA[The following post is an open letter I sent to my FedEx colleagues this afternoon. MC It’s hard to believe that after four years at FedEx, the next couple of hours will be my last.  Even though I’m leaving FedEx, I’m finding that FedEx will never leave me.  It’s been an honor to serve with [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=mattceni.com&blog=3930346&post=745&subd=mattceni&ref=&feed=1" />]]></description>
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		<slash:comments>2</slash:comments>
	
		<media:content url="" medium="image">
			<media:title type="html">mattceni</media:title>
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			<media:title type="html">Hernando_de_Soto_Bridge_Memphis</media:title>
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		<title>How to Pitch the AP</title>
		<link>http://mattceni.com/2010/02/28/how-to-pitch-a-story-to-the-ap/</link>
		<comments>http://mattceni.com/2010/02/28/how-to-pitch-a-story-to-the-ap/#comments</comments>
		<pubDate>Sun, 28 Feb 2010 15:42:16 +0000</pubDate>
		<dc:creator>mattceni</dc:creator>
				<category><![CDATA[public relations]]></category>
		<category><![CDATA[repuatation management]]></category>
		<category><![CDATA[AP]]></category>
		<category><![CDATA[Associated Press]]></category>
		<category><![CDATA[media relations]]></category>
		<category><![CDATA[pitch]]></category>
		<category><![CDATA[PR pitch]]></category>

		<guid isPermaLink="false">http://mattceni.com/?p=739</guid>
		<description><![CDATA[Some interesting insights from the two AP editors on how they prefer to be pitched.  Not too surprising, it starts with plenty of leg work, an interesting story and even more interesting characters.  I&#8217;ll let the AP editors tell you the rest. Filed under: public relations, repuatation management Tagged: AP, Associated Press, media relations, pitch, [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=mattceni.com&blog=3930346&post=739&subd=mattceni&ref=&feed=1" />]]></description>
		<wfw:commentRss>http://mattceni.com/2010/02/28/how-to-pitch-a-story-to-the-ap/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
	
		<media:content url="" medium="image">
			<media:title type="html">mattceni</media:title>
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		<title>Ad Lingo Bingo</title>
		<link>http://mattceni.com/2010/02/18/ad-lingo-bingo/</link>
		<comments>http://mattceni.com/2010/02/18/ad-lingo-bingo/#comments</comments>
		<pubDate>Fri, 19 Feb 2010 03:24:07 +0000</pubDate>
		<dc:creator>mattceni</dc:creator>
				<category><![CDATA[Random]]></category>
		<category><![CDATA[public relations]]></category>
		<category><![CDATA[ad slogans]]></category>
		<category><![CDATA[ad taglines]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[brand]]></category>

		<guid isPermaLink="false">http://mattceni.com/?p=735</guid>
		<description><![CDATA[It was a Tuesday night.  I engaged in a fierce battle to the death&#8230;of blackberry battery and my materialistic memory.  I entered this battle knowing that I was up against a true titan.  The battle?  Quote advertising tag lines that use only 3 words.  Not 2. Not 4. THREE!!! My competition?  Steve Pacheco. Maybe you know [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=mattceni.com&blog=3930346&post=735&subd=mattceni&ref=&feed=1" />]]></description>
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		<slash:comments>3</slash:comments>
	
		<media:content url="" medium="image">
			<media:title type="html">mattceni</media:title>
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		<title>Promotion and Shameless Promotion</title>
		<link>http://mattceni.com/2010/02/15/promotion-and-shamless-promotion/</link>
		<comments>http://mattceni.com/2010/02/15/promotion-and-shamless-promotion/#comments</comments>
		<pubDate>Tue, 16 Feb 2010 04:32:22 +0000</pubDate>
		<dc:creator>mattceni</dc:creator>
				<category><![CDATA[public relations]]></category>
		<category><![CDATA[repuatation management]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[media relations]]></category>
		<category><![CDATA[Open Forum]]></category>
		<category><![CDATA[relationship management]]></category>

		<guid isPermaLink="false">http://mattceni.com/?p=730</guid>
		<description><![CDATA[Hey y&#8217;all. Sorry I&#8217;ve been neglecting the blog&#8230;again. I think I have a decent excuse.  I&#8217;ve been busy.  First, there was the holiday shipping season. Then came Haiti. Next came Pandas. And in between all of that I was promoted to Global Communications Manager of Media Relations at FedEx.  It&#8217;s an exciting time.  So, here&#8217;s [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=mattceni.com&blog=3930346&post=730&subd=mattceni&ref=&feed=1" />]]></description>
		<wfw:commentRss>http://mattceni.com/2010/02/15/promotion-and-shamless-promotion/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
	
		<media:content url="" medium="image">
			<media:title type="html">mattceni</media:title>
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			<media:title type="html">bb-logo</media:title>
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		<title>Connecting the Dots &#8211; A Move to Critical Thinking</title>
		<link>http://mattceni.com/2009/12/29/connecting-the-dots-a-move-to-critical-thinking/</link>
		<comments>http://mattceni.com/2009/12/29/connecting-the-dots-a-move-to-critical-thinking/#comments</comments>
		<pubDate>Wed, 30 Dec 2009 04:41:52 +0000</pubDate>
		<dc:creator>mattceni</dc:creator>
				<category><![CDATA[public relations]]></category>
		<category><![CDATA[repuatation management]]></category>
		<category><![CDATA[critical thinking]]></category>
		<category><![CDATA[mashup]]></category>
		<category><![CDATA[strategic thinking]]></category>

		<guid isPermaLink="false">http://mattceni.com/?p=724</guid>
		<description><![CDATA[Earlier this month, I was fortunate to be apart of a consortium of communicators from world-class corporate communications departments including GE, 3M, GM, IBM, J&#38;J and P&#38;G.  Truly an amazing experience and met some really smart, interesting and fantastic people.  During a Q&#38;A someone asked the chief communicators of these companies about the needed skill [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=mattceni.com&blog=3930346&post=724&subd=mattceni&ref=&feed=1" />]]></description>
		<wfw:commentRss>http://mattceni.com/2009/12/29/connecting-the-dots-a-move-to-critical-thinking/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
	
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