Holiday Art from Google
December 22, 2009 · Leave a Comment
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Tagged: holiday art, merry christmas
The Art of Being Quiet
December 4, 2009 · Leave a Comment
If a tree falls in the woods and no one is around to hear it, does it really make a sound? That’s a hypothetical question my father used to say to me both tongue-and-cheek, and as a masked brain-teaser. I went back to my childhood for a bit recently in a nostalgic way, but also in practice.
I stopped blogging. Stopped tweeting. Stopped writing. Stopped broadcasting. My Facebook friends I’m sure were happy I did—those who hadn’t already turned off my “noise.” The quietness taught me several things. I learned the following things:
1. Noise corrupts thought.
2. Noise is a distraction.
3. The more noise you’re around, the more you can tolerate.
Twitter actually helped me to turn the volume down. It limited me from letting the noise get louder. Its insane ratio of followers to those you’re allowed to follow stopped me. Much like the dial on a radio—it just wouldn’t go any further. Everything happens for a reason.
I found myself in a world wrapped in noise. The links I saw come through on Seesmic twitter app were the same that I read on Facebook. The same on Friendfeed. And, some even on LinkedIn. Distributed redundancy rules. It’s what makes social media great. It’s what makes it bad.
So, I stopped listening. Stopped clicking on links. Paid more attention to photos of celebration and new experiences from my friends on my Facebook. And more importantly, I turned the computer off in the mornings and enjoy coffee with my wife. I turned off my computer at night and enjoy a disconnected, non-electronic snuggle with my family. Now that’s social!
With so many smart people talking about a topic they’re smart about, what it can do is make you question what ideas are yours. What ideas are theirs. No one owns an idea. I imagine every idea has been thought off at least by someone else before. I’m not MTV or Eric Clapton, but what I learned about my Unplugged experience is that reinvention occurs when you change your frequency.
The fourth thing I learned. You connect better when you’re not always connected. Take a break from the noise. Change your frequency. You’ll find you’re even more connected.
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I Need a Drink
November 13, 2009 · Leave a Comment
Google celebrates NASA’s find that there’s water in them there craters…

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Tagged: google art, google moon, water on the moon
Google Thanks the Real Hero’s
November 11, 2009 · Leave a Comment
Google Art honors America’s veterans.

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Tagged: google art, veterans day art
More Sesame Street Fun
November 9, 2009 · Leave a Comment
3! 3! Google Art pictures with Sesame Street in it!

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Tagged: google art, sesame street
Google and Gromit
November 4, 2009 · 1 Comment
On the same day Google U.S. gave us the Sesame Street reference, Google U.K. pays homage to the 20th anniversary of Wallace & Gromit.

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Tagged: google art, google gromit, wallace and gromit
I can Read Google Art
November 4, 2009 · Leave a Comment
40 years ago the world learned the letter G.

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Tagged: big bird, big bird google, google art
Where’s Your Brand’s Gift Shop
November 1, 2009 · Leave a Comment
Last week I had the opportunity to visit Walt DisneyWorld and was reminded at how fast and fun the fascination of a mouse and his friends comes back. The main street and rides were the same as I remembered them. There were new rides and new characters, but for the most part the breathtaking castle, the always present upbeat music was there and the magic was everywhere.
Eventually, I was able to go on a ride or two. And, I shouldn’t say this, but the best time to go to Disney is in October, because there were no lines. So, the rides.
In the lines leading to the ride, the ride’s theme is overwhelming. Images, sounds of the main characters are everywhere. In line, you see the same 7-8 people a couple of times as they weave through the bars in parallel. Captivated, like-minded audiences of people all about to undergo the same character or “brand” experience.
The ride is quick and it’s usually fun. Although, Snow White was not a family favorite. And, when the ride is over. Before the laughs stop. Before the stories and memories fade to the next ride, you’re immediately thrown into a gift shop full of clothing, toys, trinkets, costumes, etc.
The smart folks at Disney are smart. They don’t let you forget about the wonderful experience you just had. They don’t want to let you get away until you have something to hold you over until the next 20 or so years when you come back.
So, what opportunity are you providing for people who enjoy your brand to never forget. When they leave the ride what will they hold on to?
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Tagged: brand engagement, brand experience, brand fans, reputation
I’m Not Blogging, But I’m Thinking About It
October 15, 2009 · Leave a Comment
Seriously. I have ideas, just haven’t had time, motivation to sit down and write. I’ll do it sometime, but just not now.
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Call Me, Call Me, Call Me Anytime…
October 11, 2009 · Leave a Comment
Wanted to share this cool story that I was lucky enough to be a part of at the FedEx call center here in Memphis. I met some really cool people and look forward to getting back soon. But for now: FedEx customer call center delivers answers on time, all the time.
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Tagged: customer experience, customer service, media relations

